3 Suisses selects RichRelevance to Grow its Online and Multi-Channel e-Commerce Business with the Power of Personalisation

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Omnichannel personalisation solution enables e-commerce service provider to deliver a more relevant, meaningful and memorable experience to consumers across every channel.

San Francisco, CA – May 5, 2014 — RichRelevance®, the global leader in omnichannel personalisation, today announced that 3 Suisses has selected RichRelevance to deliver highly authentic and customised experiences at every touchpoint. Using RichRelevance’s RichRecs solution, 3 Suisses can now tap into real-time data to present tailored recommendations to help shoppers find what they need—quickly and easily—as they shop online from any PC, tablet or mobile device.

A subsidiary of 3SI group, 3 Suisses is the second leading fashion and lifestyle site in France and operates in 11 countries in Europe. As a pioneer of feminine, creative and modern “Feel Good Fashion”,
3 Suisses offers exclusively designed and affordable clothing and home décor, and features 500 partner brands. In France, 80% of its revenue is generated through the online channel.

3 Suisses will leverage RichRelevance’s RichRecs solution to deliver shopper-specific product recommendations across any channel. Through RichRecs, 3 Suisses will be able to dynamically up-sell and cross-sell merchandise to increase sales and average order value (AOV), while creating a more engaging shopping experience for consumers.

“The management team at 3 Suisses is ready to take their business to the next level. We are proud to be working with them on a journey to grow their online business using advanced personalisation solutions,” said Nicklas Larsson, EMEA Managing Director for RichRelevance.

RichRelevance’s integrated product suite and proven, real-time infrastructure are built from the ground up to help retailers and brands improve shopping for their customers. The company was recently named the #1 most influential vendor in personalisation by Internet Retailer magazine for the second year in a row. Its leadership and core team were responsible for key technology developments at Amazon, Overstock, PayPal, eBay and Yahoo!, and brings an unprecedented understanding of the complexities and challenges of omnichannel retail today.

For more information on RichRelevance solutions, please visit: https://richrelevance.fr/solutions/technology/.


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